Do UGC Ads Work for Courses? What $10,000 Taught Me

Stockton Walbeck

Published on: 09/09/2026

Yes. I spent $10,000 testing UGC ads: 7 Fiverr creators, 41 variations. The best hit $88 per trial against my own $200 benchmark, the average lost.

Selling Courses

The Facebook Ads Tip That Changed Our Results

Stockton Walbeck

Published on: 09/09/2026

The one change that improved our Facebook ads most: test a single variable at a time, three versions, $20 to $30, and let purchases pick the winner.

Selling Courses